How to Use Stock Photo Libraries for Link Building

How to Use Stock Photo Libraries for Link Building

Looking for a new link building tactic to use? Follow this eight-step process if you want to try building links by creating your own stock photo libraries.

Link Building with Images, Documents and Infographics

Small stuff can add up to making a big difference – using images, documents, press releases, and infographics are super helpful when bulking up your backlink profile.



Infographic Tools: and
Google News:
Google Image Search:
PR Newswire:




Stock photos library link building

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How to Use Stock Photo Libraries for Link Building via @seo_travel

Reported today on Search Engine Journal

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How to Use Stock Photo Libraries for Link Building

Building links is one of the most challenging areas in SEO, and building links on autopilot is nigh on impossible if you’re not a huge brand.

So when an opportunity comes along that allows you to do this it’s one to grab with both hands.

This is the experience I had when we came across link building with stock photo libraries.

It combined two of the biggest challenges we face; building links and finding good photos for blog content we write.

As an agency that focuses on working with small travel businesses, we knew these were major issues that our clients and businesses like them faced too. Not to mention bloggers.

The idea is simple.

There are lots of stock photo sites out there but trying to find niche-specific images on those kinds of sites for free is very challenging.

Want a picture of a random beach? No problem.

Want a quality picture of the medina in Fez? Not so straightforward.

As experts in their field, our clients have lots of imagery of their specialist locations, so it made sense that they could become the image source for people who needed those kinds of pictures.

All we ask in return is a link to the source of the image.

The result: we help people find better images to use in their content, and in return, we get links coming to our site on autopilot.

There’s a bit more to it than that though, so here’s the exact breakdown of the process we follow.

1. Do People Need Your Images?

The first thing to ascertain is whether there is any demand for stock imagery in your niche.

In travel, we know that people are looking for imagery and you can usually swap the country or location and find people are still searching for images of those places.

However, in other niches, it might not be so clear-cut so it is certainly

Link Building: How to Get POWERFUL Backlinks

Learn exactly how to build links from authority sites.

In fact, I’ve used the link building strategies in this video to get backlinks from authority sites like Forbes, Inc, TechCrunch and more.

With that, here are the 9 strategies I’m going to cover in today’s video.

First up, we have link roundups. This is one of my favorite ways to get links from blogs in ANY industry (even “boring” ones).

The second strategy I’ll cover is broken link building. I’ve been using this SEO strategy more and more this year and it’s working super well. I also walk you through the entire process.

Next up, we have a link building technique that’s like guest posting… but way better.

Our fourth technique is to create branded strategies and methods. This is more of a content marketing tip than an SEO strategy. But as you’ll see, it also happens to be a great way to get backlinks and higher Google rankings.

The next strategy is to get mentions (and links) from news sites and blogs. How? Become a source for their stories and articles.

The 6th strategy in the video is something called: “Pre Outreach”. I explain how it works with a real life case study.

Next, I show you how to get backlinks from .edu sites.

And for link building strategy #8, we’ve got The Moving Man Method. This is similar to broken link building… with an important twist.

Finally, I’ll show you how to get backlinks with Guestographics (one of my all-time favorite link building strategies).

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